At this edition Fashion Comics, the project devised by Alessandro Enriquez with Pitti Bimbo, stars Hello Kitty, the famous girl with cat-like features who will begin the festivities for her 45 th birthday at the fair. Over the years, Sanrio’s little big star has become a global icon who touches the hearts of women and girls of all ages, inspiring artists and designers. With a project in collaboration with Sanrio a selection of brands – Monnalisa, Melissa and MC2 Saint Barth – will present a series of capsule collections in the Main Pavilion dedicated to the world of girls inspired by Hello Kitty.

Original article: http://www.pittimmagine.com/en/corporate/fairs/bimbo/events/2019/fashioncomics.html