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Fisher Price
Once upon a time (back in 1930), Herm Fisher thought the world needed better toys. Toys that “appeal to the imagination, that do something new and surprising and funny.”
So he joined forces with Irving Price and Helen Schelle (who didn’t get her name in the logo. Sorry, Helen). Their first line of toys was called “16 hopefuls,” and included a couple of darling ducks.
Since then, Fisher-Price has kept the original vision of those founders in mind. Along the way, we introduced what’s now known as baby gear – all the stuff that makes baby showers worth having, and adds comfort, security, and convenience to the lives of new parents and babies.
We also remember what started it all—what would make Fisher, Price, and Schelle smile. So our goal is to keep enriching the lives of families with young children. To help parents soothe newborns to sleep. To encourage babies to make that next “I did it!” move. To see the wonder as toddlers discover the magic of play. To hear a preschooler imagine new worlds and explore everyday ones.
To keep bringing joy to generations.
Fisher-Price-Shop by Category
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Fisher Price Laugh & Learn Farm Animal Puzzle
Puppy wants to introduce your baby to his animal friends from the farm! When Baby fits each animal puzzle piece into place, they hear a song with that animal’s name and sound! They can also press Puppy’s button for the ABC song, a farm animal song and fun phrases like “What’s your favorite animal?” Learn More$15.00Not Available
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Fisher Price Laugh & Learn Zoo Animal Puzzle
Monkey wants to introduce your baby to the animals in the zoo! When Baby fits each animal puzzle piece into place, they hear a song with that animal’s name and sound! They can also press Monkey’s button for a counting song, a zoo song and fun phrases like “What’s your favorite animal?” Learn More$15.00Not Available
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Fisher Price Stack & Explore Blocks
Each 5-sided block features bright colors, interesting textures, cute characters, numbers, and familiar first objects. Baby can stack them, nest them one-inside-another, or place them side-by-side to build a colorful scene! Learn More$8.00Not Available
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Fisher Price Monkey & Pals Puzzle
Big, chunky puzzle pieces are easy for baby to grasp & fit together! Six cute and chunky puzzle pieces, including baby’s friend Monkey, are easy for baby to grasp, hold, match up & fit into the picture-puzzle base! Learn More$10.00Not Available
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Fisher Price Roller Blocks Fire Truck
The cute and chunky Roller Blocks Fire Truck is easy for baby to grasp and roll. And when baby puts the roller block in the driver’s seat and pushes the fire truck along, fun faces spin around inside the roller block—and the emergency lights pop up and down, too! Learn More$7.00Not Available
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Fisher Price Roller Blocks Airplane
Take roller blocks fun to new heights for baby! Cute and chunky Roller Blocks Airplane is easy for baby to grasp and roll. And when baby puts the roller block in the pilot’s seat and pushes the plane along, fun faces spin around inside the roller block—and the propeller spins, too! Learn More$7.00Not Available
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Fisher Price Soothe & Glow Seahorse Pink
The perfect cuddly & comforting bedtime friend for baby! The Soothe & Glow Seahorse lights up and glows to 8 lullabies and the soothing sounds of the ocean when baby gives it a gentle squeeze. After up to five minutes of continuous play, the music fades, light dims, and baby peacefully drifts to sleep. Learn More$15.00Not Available
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Fisher Price Zebra Clicker Pal
An adorable animal friend for hands-on play! Colorful rattle beads in the zebra’s muzzle make fun sounds with every shake, and its movable legs and head make fun clicking sounds with every twist and turn! Learn More$8.00Not Available
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