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Fisher Price
Once upon a time (back in 1930), Herm Fisher thought the world needed better toys. Toys that “appeal to the imagination, that do something new and surprising and funny.”
So he joined forces with Irving Price and Helen Schelle (who didn’t get her name in the logo. Sorry, Helen). Their first line of toys was called “16 hopefuls,” and included a couple of darling ducks.
Since then, Fisher-Price has kept the original vision of those founders in mind. Along the way, we introduced what’s now known as baby gear – all the stuff that makes baby showers worth having, and adds comfort, security, and convenience to the lives of new parents and babies.
We also remember what started it all—what would make Fisher, Price, and Schelle smile. So our goal is to keep enriching the lives of families with young children. To help parents soothe newborns to sleep. To encourage babies to make that next “I did it!” move. To see the wonder as toddlers discover the magic of play. To hear a preschooler imagine new worlds and explore everyday ones.
To keep bringing joy to generations.
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Fisher Price Baby’s First Blocks
Baby can drop blocks into the open bucket…or through the shape-sorting lid! Filling the bucket with blocks, dumping them out, and starting over is great for eye-hand coordination and other early skills. Then baby can move on to sorting and stacking, learning about identifying and matching shapes while having fun! All ten blocks fit inside the bucket, with a carry-handle for easy take-along. Learn More$11.00Not Available
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Fisher Price Brilliant Basics Stack & Roll Cups
Baby can learn so much through basic play, and these stackable, nestable, fit-together-and-roll-around cups offer endless versatility for lots of enriching discoveries. Includes 10 colorful cups to grasp, stack or nest, with grooved surfaces for a snug fit and easy stacking. Different colors, sizes and numbers help build early identification skills. A smiling jingle ball nests inside any cup, or fits on top of a whole stack! Learn More$10.00Not Available
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Fisher Price Snuggle ’n Cuddle Hedgehog
This colorful friend invites early exploration from a squeaky nose at one end to a squishy beanbag filling at the other! In between are soft quills, rattle sounds, crinkly feet, and lots of cuddly fun! Learn More$10.00Not Available
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Fisher Price Rock-a-Stack
Five colorful rings are fun for younger babies to grasp, hold, shake, and explore. The littlest ring has a shiny, reflective surface for baby to discover inside—with colorful, swirling beads that make fun rattle sounds! When baby is ready to sit & stack, baby can place rings on the post, then bat at the wobbly base to make it rock back and forth. Stacking helps baby develop eye-hand coordination, and introduces baby to the concept of relative size as they learn to sort and stack from biggest to smallest! Learn More$8.00Not Available
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Fisher Price Chatter Telephone
Adorable pull toy pal has a friendly face, spinning dial, fun ringing-phone sounds, and eyes that move up and down as it’s pulled along. It’ll get baby chatting—and strolling—like a pro! Learn More$9.00Not Available
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Fisher Price Laugh & Learn Learning Letters Mailbox
This mailbox is ready to deliver loads of learning fun, with adorable characters, rich music and sing-along songs, and lots of busy activities for baby. Three colorful letters to mail plus 26 letters to learn! There’s also a parcel to shake and rattle, and plenty of bat-at, spinning, peek-a-boo, put-and-take play. Includes 3 AA batteries. Learn More$30.00Not Available
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Fisher Price Laugh & Learn Teddy’s Shapes & Colors Book
They’re never too young to discover the joy of books. This one has pages to turn, pictures to see, a story to hear, and even a fun song to sing! Baby will love discovering colors and shapes while playing through the day with Teddy. Includes 3 AAA batteries. Learn More$12.00Not Available
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Fisher Price Laugh & Learn Learning Workbench
It’s time to work and play, it’s time to build today! Your little fixer can pound, tap, spin, slide and drill while discovering the alphabet, counting, shapes, colors, opposites and actions. Three interactive learning modes and lots of tool friends bring the workbench to life, with 15+ sing-along songs and tunes, along with lively music, fun sounds and phrases. There’s a dancing drill, spinning vise, twirling paint roller, count-and-slide ruler, and rattling hammer. Baby can tap and pound three light-up pegs and sing a counting song. Volume control for quiet play. Requires 3 AA batteries. Learn More$29.00Not Available
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