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Fisher Price
Once upon a time (back in 1930), Herm Fisher thought the world needed better toys. Toys that “appeal to the imagination, that do something new and surprising and funny.”
So he joined forces with Irving Price and Helen Schelle (who didn’t get her name in the logo. Sorry, Helen). Their first line of toys was called “16 hopefuls,” and included a couple of darling ducks.
Since then, Fisher-Price has kept the original vision of those founders in mind. Along the way, we introduced what’s now known as baby gear – all the stuff that makes baby showers worth having, and adds comfort, security, and convenience to the lives of new parents and babies.
We also remember what started it all—what would make Fisher, Price, and Schelle smile. So our goal is to keep enriching the lives of families with young children. To help parents soothe newborns to sleep. To encourage babies to make that next “I did it!” move. To see the wonder as toddlers discover the magic of play. To hear a preschooler imagine new worlds and explore everyday ones.
To keep bringing joy to generations.
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Fisher Price My Little Snugabunny™ Deluxe Bouncer
Snuggly, soft and comfy in pink—all for your sweet little one! Premium, plush fabrics contour to baby for cuddly support of the head, neck and sides. Up to 20 minutes of music and calming vibrations make it even more soothing. And when it’s time for play, a removable overhead pink chandelier with toys captivates baby’s attention. Additional features include a secure three-point restraint and a machine washable and dryer safe seat pad. Folds flat for portability. Learn More$65.00Not Available
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Fisher Price Newborn-to-Toddler Portable Rocker
The perfect stationary seat or rocker for even the youngest babies to play, eat or rest! Easy adjustments (and a removable toy bar) let you convert it from a rocker to stationary seat with three position recline. Overhead toys provide bat-at play. When it’s time to relax, switch on soothing vibrations. Calming vibrations and a reclining seat help soothe. Use from infant to toddler—up to 40 lbs (18 kg). Learn More$60.00Not Available
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Fisher Price 3-in-1 Musical Activity Gym
Five linkable toys plus an adorable take-along musical lion with fun sounds and two music modes keep baby busy on a comfy, padded, portable activity play mat with two soft play gym arches overhead. Music plays for up to 10 minutes in long play music mode, and you can rearrange the linkable activity toys to change the experience for baby, every time she plays! Learn More$33.00Not Available
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Fisher Price Newborn-to-Toddler Play Gym
Convertible activity play gym with lights, sounds & music, over 12 activities and toys to discover, adorable animal toys, and three “grow-with me” stages of play entertains baby from newborn to toddler! Learn More$60.00Not Available
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Fisher Price Woodland Friends SpaceSaver Jumperoo®
Baby’s favorite Fisher-Price® Woodland Friends are ready to play on the soft-sided activity toy arch—with even more hands-on fun right at baby’s fingertips! There’s a colorful, light-up rainbow-key piano to play, a wiggly-jiggly froggy teether to chew, a clacker ring bar with 3 colorful rings to slide back and forth, and a caterpillar to click-click-click! And that’s not all! Because baby’s natural jumping and kicking actions send the seat bouncing up and down with lights, sounds and music to reward baby’s jumping! It’s easy to assemble, 4-position height-adjustable (so it “grows” with baby!), and the soft, fabric seat removes for machine- washable convenience. Updated spacesaver styling lets you easily fold the whole frame flat for portable play or space-saving storage. And now the bouncy spring is in the back, enclosed in a soft-fabric cover! Learn More$70.00Not Available
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Fisher Price Rainforest Friends SpaceSaver Jumperoo®
Baby’s favorite Fisher-Price® Woodland Friends are ready to play on the soft-sided activity toy arch—with even more hands-on fun right at baby’s fingertips! There’s a colorful, light-up rainbow-key piano to play, a wiggly-jiggly froggy teether to chew, a clacker ring bar with 3 colorful rings to slide back and forth, and a caterpillar to click-click-click! And that’s not all! Because baby’s natural jumping and kicking actions send the seat bouncing up and down with lights, sounds and music to reward baby’s jumping! It’s easy to assemble, 4-position height-adjustable (so it “grows” with baby!), and the soft, fabric seat removes for machine- washable convenience. Updated spacesaver styling lets you easily fold the whole frame flat for portable play or space-saving storage. And now the bouncy spring is in the back, enclosed in a soft-fabric cover! Learn More$70.00Not Available
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Fisher Price Jumbo Playmat
Bright colors, patterns, animal friends, and a comfy place to relax—with plenty of room to explore the sunny beach scene! Baby can lay and play, or enjoy tummy time fun, playing with toys like a friendly fish teether, seashell clackers, plush jingle crab and starfish mirror. Extra loops let you bring your own linkable toys to the mat, adding even more fun! Folds easily for use on-the-go. Mat measures 40” X 58” and is machine washable and dryer safe. Learn More$35.00Not Available
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Fisher Price First Steps Jumperoo™
Introducing a brand new way for baby to jump, walk and play! First, it’s a free-standing jumper, rewarding every bounce and move with music, lights and sounds. The seat spins 360° so your little one can see all around. The frame also extends to let baby walk back and forth, taking their first steps! Colorful, busy toys include a bat-at birdie, butterfly bead bar and more. Plush seat pad is machine washable and dryer safe. Learn More$110.00Not Available
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