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Fisher Price
Once upon a time (back in 1930), Herm Fisher thought the world needed better toys. Toys that “appeal to the imagination, that do something new and surprising and funny.”
So he joined forces with Irving Price and Helen Schelle (who didn’t get her name in the logo. Sorry, Helen). Their first line of toys was called “16 hopefuls,” and included a couple of darling ducks.
Since then, Fisher-Price has kept the original vision of those founders in mind. Along the way, we introduced what’s now known as baby gear – all the stuff that makes baby showers worth having, and adds comfort, security, and convenience to the lives of new parents and babies.
We also remember what started it all—what would make Fisher, Price, and Schelle smile. So our goal is to keep enriching the lives of families with young children. To help parents soothe newborns to sleep. To encourage babies to make that next “I did it!” move. To see the wonder as toddlers discover the magic of play. To hear a preschooler imagine new worlds and explore everyday ones.
To keep bringing joy to generations.
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Fisher Price Go Baby Go! Silly Sounds Frog
A cheerful frog that’s full of fun—with music, sounds and rewarding activities to keep baby busy and entertained! Requires 2 AA batteries. Learn More$12.00Not Available
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Fisher Price Infant-to-Toddler Rocker Safari
A seat for play, a seat for feeding, a seat for rest—and it grows with baby! Bat-at toys keep baby entertained and help strengthen baby’s senses. Calming vibrations and a reclining seat help soothe. Easy transitions let you use if from infant to toddler—up to 40 lbs (18 kg). Learn More$45.00Not Available
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Fisher Price Infant-to-Toddler Rocker Bunny
A seat for play, a seat for feeding, a seat for rest—and it grows with baby! Bat-at toys keep baby entertained and help strengthen baby’s senses. Calming vibrations and a reclining seat help soothe. Easy transitions let you use if from infant to toddler—up to 40 lbs (18 kg). Learn More$45.00Not Available
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