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Fisher Price
Once upon a time (back in 1930), Herm Fisher thought the world needed better toys. Toys that “appeal to the imagination, that do something new and surprising and funny.”
So he joined forces with Irving Price and Helen Schelle (who didn’t get her name in the logo. Sorry, Helen). Their first line of toys was called “16 hopefuls,” and included a couple of darling ducks.
Since then, Fisher-Price has kept the original vision of those founders in mind. Along the way, we introduced what’s now known as baby gear – all the stuff that makes baby showers worth having, and adds comfort, security, and convenience to the lives of new parents and babies.
We also remember what started it all—what would make Fisher, Price, and Schelle smile. So our goal is to keep enriching the lives of families with young children. To help parents soothe newborns to sleep. To encourage babies to make that next “I did it!” move. To see the wonder as toddlers discover the magic of play. To hear a preschooler imagine new worlds and explore everyday ones.
To keep bringing joy to generations.
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Fisher Price Roller Blocks
Four themed blocks for baby with an extra fun surprise—rollerballs with pictures that spin around inside! Each square Roller Block has a round rollerball inside that adds a fun new “spin” to traditional block play. Roller Blocks are super easy for baby to stack since they fit one atop another, and they roll, too! As baby rolls them along, the pictures spin inside! Great for play as a set—and even more fun when you bring them to your Fisher-Price® Roller Blocks Play Wall! (Roller Blocks Play Wall sold separately and subject to availability.) Learn More$8.00Not Available
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Fisher Price Roller Blocks
Four themed blocks for baby with an extra fun surprise—rollerballs with pictures that spin around inside! Each square Roller Block has a round rollerball inside that adds a fun new “spin” to traditional block play. Roller Blocks are super easy for baby to stack since they fit one atop another, and they roll, too! As baby rolls them along, the pictures spin inside! Great for play as a set—and even more fun when you bring them to your Fisher-Price® Roller Blocks Play Wall. (Roller Blocks Play Wall sold separately and subject to availability.) Learn More$8.00Not Available
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Fisher Price Laugh & Learn® Smart Stages Laptop Blue
Learning comes to life with this interactive laptop! Baby can press nine keys or the toggle space bar to hear songs and phrases about letters, numbers, colors and more. Open and close the lid to hear opposites, too! An LED screen displays exciting images and patterns. Slim handle and sleek design make it great for playtime on-the-go. Learn More$20.00Not Available
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Fisher Price Laugh & Learn Learning Letters Mailbox
This mailbox is ready to deliver loads of learning fun, with adorable characters, rich music and sing-along songs, and lots of busy activities for baby. Three colorful letters to mail plus 26 letters to learn! There’s also a parcel to shake and rattle, and plenty of bat-at, spinning, peek-a-boo, put-and-take play. Includes 3 AA batteries. Learn More$30.00Not Available
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Fisher Price Growing Baby Animal Activity Puzzle
Which one goes where? A shape-matching puzzle full of friendly animals and busy activities is a great way to enhance baby’s developing skills! With 6 adorable animal friends, baby can practice problem solving. Easy-to-grasp pieces help baby place animal shapes inside the puzzle—great for eye-hand coordination. And with all the colorful details, there’s lots to see and do, enhancing baby’s visual and tactile development. Learn More$12.00Not Available
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Fisher Price Laugh & Learn Learning Workbench
It’s time to work and play, it’s time to build today! Your little fixer can pound, tap, spin, slide and drill while discovering the alphabet, counting, shapes, colors, opposites and actions. Three interactive learning modes and lots of tool friends bring the workbench to life, with 15+ sing-along songs and tunes, along with lively music, fun sounds and phrases. There’s a dancing drill, spinning vise, twirling paint roller, count-and-slide ruler, and rattling hammer. Baby can tap and pound three light-up pegs and sing a counting song. Volume control for quiet play. Requires 3 AA batteries. Learn More$29.00Not Available
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Fisher Price Laugh & Learn Teddy’s Shapes & Colors Book
They’re never too young to discover the joy of books. This one has pages to turn, pictures to see, a story to hear, and even a fun song to sing! Baby will love discovering colors and shapes while playing through the day with Teddy. Includes 3 AAA batteries. Learn More$12.00Not Available
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Fisher Price Laugh & Learn Sweet Sounds Picnic
Picnic time is really sweet with treats to sort and share, a basket to carry, and plenty of learning and singing on the menu. Picnic blanket encourages shape-matching with four colorful shapes. As baby places shapes into the picnic basket, it “magically” recognizes shapes and colors! All pieces store inside, so you can take the picnic wherever baby goes! Learn More$20.00Not Available
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