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Fisher Price
Once upon a time (back in 1930), Herm Fisher thought the world needed better toys. Toys that “appeal to the imagination, that do something new and surprising and funny.”
So he joined forces with Irving Price and Helen Schelle (who didn’t get her name in the logo. Sorry, Helen). Their first line of toys was called “16 hopefuls,” and included a couple of darling ducks.
Since then, Fisher-Price has kept the original vision of those founders in mind. Along the way, we introduced what’s now known as baby gear – all the stuff that makes baby showers worth having, and adds comfort, security, and convenience to the lives of new parents and babies.
We also remember what started it all—what would make Fisher, Price, and Schelle smile. So our goal is to keep enriching the lives of families with young children. To help parents soothe newborns to sleep. To encourage babies to make that next “I did it!” move. To see the wonder as toddlers discover the magic of play. To hear a preschooler imagine new worlds and explore everyday ones.
To keep bringing joy to generations.
Fisher-Price-Shop by Category
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Fisher Price Laugh & Learn Smart Stages Chair Pink
It’s baby’s very own place to sit and discover new things—including ABCs, 1-2-3s, colors, shapes, and more! The “magic” seat knows whenever baby sits down or stands up, and it rewards baby with songs and phrases every time. Baby can also press the light-up remote or flip the book pages to hear over 50 sing-along songs, tunes and phrases…and lift seat “cushion” to find even more fun surprises underneath! Learn More$40.00Not Available
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Fisher Price Laugh & Learn® Cupcake Shape Sorter
Five chunky shapes make it easy for baby to grasp and sort cupcakes on the pink baking tray. Baby-activated sounds and phrases reward your little one every time the correct cupcake shape is placed in the tray. Press Sis to hear additional sing-along songs, introducing colors, manners and more! Learn More$15.00Not Available
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Fisher Price Laugh & Learn® Smart Stages Piggy Bank
This piggy bank introduces baby to counting, colors, Spanish and more through music, silly sounds and phrases. With colorful coins to drop into the Piggy Bank’s back, and a door for put-and-take play, it’s a toy with lots of exploration. Baby can press piggy’s nose to hear musical responses and sing-along songs, too. Put coins in, take them out, press the silly piggy’s snout – baby will be giggling all the way to the bank. Learn More$15.00Not Available
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Fisher Price Monkey & Pals Puzzle
Big, chunky puzzle pieces are easy for baby to grasp & fit together! Six cute and chunky puzzle pieces, including baby’s friend Monkey, are easy for baby to grasp, hold, match up & fit into the picture-puzzle base! Learn More$10.00Not Available
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Fisher Price Zebra Clicker Pal
An adorable animal friend for hands-on play! Colorful rattle beads in the zebra’s muzzle make fun sounds with every shake, and its movable legs and head make fun clicking sounds with every twist and turn! Learn More$8.00Not Available
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Fisher Price Elephant Clicker Pal
An adorable animal friend for hands-on play! The elephant has soft ears to touch and feel, and its movable legs and head make fun clicking sounds with every twist and turn! Learn More$8.00Not Available
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Fisher Price Lion Clicker Pal
An adorable animal friend for hands-on play! The lion has soft ears to touch and feel, and its movable legs and head make fun clicking sounds with every twist and turn! Learn More$8.00Not Available
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Fisher Price Laugh & Learn Zoo Animal Puzzle
Monkey wants to introduce your baby to the animals in the zoo! When Baby fits each animal puzzle piece into place, they hear a song with that animal’s name and sound! They can also press Monkey’s button for a counting song, a zoo song and fun phrases like “What’s your favorite animal?” Learn More$15.00Not Available
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