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Fisher Price
Once upon a time (back in 1930), Herm Fisher thought the world needed better toys. Toys that “appeal to the imagination, that do something new and surprising and funny.”
So he joined forces with Irving Price and Helen Schelle (who didn’t get her name in the logo. Sorry, Helen). Their first line of toys was called “16 hopefuls,” and included a couple of darling ducks.
Since then, Fisher-Price has kept the original vision of those founders in mind. Along the way, we introduced what’s now known as baby gear – all the stuff that makes baby showers worth having, and adds comfort, security, and convenience to the lives of new parents and babies.
We also remember what started it all—what would make Fisher, Price, and Schelle smile. So our goal is to keep enriching the lives of families with young children. To help parents soothe newborns to sleep. To encourage babies to make that next “I did it!” move. To see the wonder as toddlers discover the magic of play. To hear a preschooler imagine new worlds and explore everyday ones.
To keep bringing joy to generations.
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Brand categories
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Fisher Price 4-in-1 Sling ’n Seat Tub
Four-stage bath center now features “Sit-Me-Up Support” to aid unsteady sitters in the tub. From newborn, to infant to toddler, this tub adapts to Mom’s and baby’s changing needs at every stage! Learn More$40.00Not Available
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Fisher Price Float Around Bath Friends
Join two playful friends in the bath for floating fun! Baby can bat at the hippo and lion on either end to see them flip and hear them rattle. Learn More$6.00Not Available
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Fisher Price Shake ʼn Go! Speed Boat
Fisher-Price® is shaking things up by taking Shake ʼn Go!® action to the bathtub with a line of boats that float and race in water! This Speed Boat is ergonomically designed, making it just the right size for preschool hands to grasp and shake. Simply shake it up to start the engine. Then set it down to watch it race across the water and hear fun engine sounds. The more kids shake it, the further it drives! Learn More$14.00Not Available
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Fisher Price Thomas & Friends™ Thomas Railroad Rewards™ Potty
Thomas helps keep potty training on track with fun train sounds and a tune to reward every success! Three different stages allow Thomas Railroad Rewards™ Potty to “grow” with your child’s training. First it’s a potty seat with a built-in sensor that knows when to reward success with fun train sounds and music. The bowl easily removes for easy cleaning, and there’s a built-in splashguard for boys. When your child’s ready to transition to the toilet, the potty ring removes for use on most toilet seats, and the base converts to a sturdy stepstool. Built-in potty ring handles on a seat that’s just their size help toddlers feel secure on a big toilet, making the transition easier for everyone. Learn More$28.00Not Available
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Fisher Price Perfect Fit Potty Ring
A unique “perfect fit” handle allows this potty ring to quickly and easily adjust to custom fit most toilet seats. Handles on the potty ring help toddlers feel comfortable and secure on the big toilet, and an integrated splash guard and easy-to-clean design makes potty training easier for mom, too. Comes with a hook to hang it on the side of the toilet for convenient, space-saving storage. Learn More$13.00Not Available
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Fisher Price Learn-to-Flush Potty
The Learn-to-Flush Potty is full of potty training fun with lights and rewards! When baby flushes the potty, sounds and musical ditties build potty training confidence, while exciting lights and “twirling water” action reward potty training successes. As baby grows, remove the potty ring for use on a regular toilet seat. Bowl removes for easy clean-up. Includes a splash guard for boys. Requires 3 AA batteries. Learn More$30.00Not Available
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Fisher Price Rainforest Friends Tub
Three “grow-with-me” stages and two rainforest friends make bath time more relaxing and fun for everyone! Soft, padded sling comfortably cradles newborns in Fisher-Price® Rainforest Friends Tub. When baby outgrows the removable sling, the “baby-stopper” insert keeps baby comfortably reclined—no slipping or sliding around! Insert removes, too, so toddlers can sit up and play in a roomy tub just their size. Hippo strainer and alligator pouring cup are handy tools for bathing, and fun bath friends for play! Learn More$35.00Not Available
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Fisher Price Calming Waters Vibration Tub
Soft vibrations help baby relax in a spa-like setting while a secure sling and padded head/back rest comfort and support infants and newborns. Remove the baby stopper so older babies can sit up and play in the large, deep basin. With natural, décor friendly colors, it fits many single and double basin sinks. A drain plug and storage hook make clean up and drying easy. It’s the perfect environment to get cleaned up and have a little fun! Requires 1 C battery. Learn More$43.00Not Available
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