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Fisher Price

Once upon a time (back in 1930), Herm Fisher thought the world needed better toys. Toys that “appeal to the imagination, that do something new and surprising and funny.” So he joined forces with Irving Price and Helen Schelle (who didn’t get her name in the logo. Sorry, Helen). Their first line of toys was called “16 hopefuls,” and included a couple of darling ducks. Since then, Fisher-Price has kept the original vision of those founders in mind. Along the way, we introduced what’s now known as baby gear – all the stuff that makes baby showers worth having, and adds comfort, security, and convenience to the lives of new parents and babies. We also remember what started it all—what would make Fisher, Price, and Schelle smile. So our goal is to keep enriching the lives of families with young children. To help parents soothe newborns to sleep. To encourage babies to make that next “I did it!” move. To see the wonder as toddlers discover the magic of play. To hear a preschooler imagine new worlds and explore everyday ones. To keep bringing joy to generations.

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  1. Fisher Price Sweetheart Sensory Gym Fisher Price Sweetheart Sensory Gym

    Fisher Price Sweetheart Sensory Gym

    This play gym is girly through and through, from its heart-shaped mat to its soft and cuddly take-along elephant toy to its fashion-forward pink design! Learn More
    $60.00

    Not Available

  2. Fisher Price Sweetheart Sensory Gym Fisher Price Sweetheart Sensory Gym

    Fisher Price Sweetheart Sensory Gym

    Get ready for lots of wigglin’, jigglin’, gigglin’ fun! A unique Wiggle Bar and 7 activity toys, including a take-along turtle that plays up to 10 minutes of music, keep baby reaching, grabbing and oh-so-busy on a comfy, padded, portable play mat. The Fisher-Price Wigglin’ Play Gym features 3 modes of play that grow with baby: Lay & Play, Tummy Time and Take-Along Music. You can even rearrange the linkable toys on the arches or on the mat’s two loops to change the experience every time baby plays! Learn More
    $40.00

    Not Available

  3. Fisher Price My Little SnugaMonkey Sleepytime SnugaMonkey Fisher Price My Little SnugaMonkey Sleepytime SnugaMonkey

    Fisher Price My Little SnugaMonkey Sleepytime SnugaMonkey

    It’s okay to monkey around at bedtime, when baby has a friend this adorable and soothing to cuddle with! Just give the Fisher-Price® Sleepytime SnugaMonkey’s tummy a gentle squeeze for 20 minutes of calming music and a gentle glow to lull baby to sleep! Learn More
    $20.00

    Not Available

  4. Fisher Price Sing-Along Soft Book Fisher Price Sing-Along Soft Book

    Fisher Price Sing-Along Soft Book

    Snuggle up to story time with a soft book featuring colorful characters, sing-along songs and nature sounds. Unfold and lay flat for tummy time play, revealing busy activities on every page. A shiny mirror, peek-a-boo flap with crinkle and bumblebee teether all help keep baby entertained. Learn More
    $10.00

    Not Available

  5. Fisher Price Comfort Vibe Play Wedge Fisher Price Comfort Vibe Play Wedge

    Fisher Price Comfort Vibe Play Wedge

    Make tummy time as comfy as possible for baby, with a vibrating, crescent-shaped wedge! Calming vibrations help soothe as your little one pushes up on the supportive wedge for tummy time. 10 minutes of playful music and woodland themed toys (within baby’s reach) help keep the play exciting. And as baby grows, reposition the toys – the soft wedge provides support for sitting babies, too! Machine washable with electronics removed. Learn More
    $20.00

    Not Available

  6. Fisher Price Soothe & Glow Owl Pink Fisher Price Soothe & Glow Owl Pink

    Fisher Price Soothe & Glow Owl Pink

    The perfect bedtime friend for baby – in pink! This soothing, cuddly owl lights up and glows, with hoot-hoot sounds and over 15 minutes of soothing music – just give it a gentle squeeze. Learn More
    $13.00

    Not Available

  7. Fisher Price Soothe & Glow Owl Brown Fisher Price Soothe & Glow Owl Brown

    Fisher Price Soothe & Glow Owl Brown

    The perfect bedtime friend for baby – in pink! This soothing, cuddly owl lights up and glows, with hoot-hoot sounds and over 15 minutes of soothing music – just give it a gentle squeeze. Learn More
    $13.00

    Not Available

  8. Fisher Price Peek ’n Play Mirror Fisher Price Peek ’n Play Mirror

    Fisher Price Peek ’n Play Mirror

    A sly way to get baby to play peek-a-boo! This shiny fox mirror (with soft ears!) makes it easy to play one of baby’s favorite games – peek-a-boo! Linkable for entertaining baby on the go. Learn More
    $4.00

    Not Available

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